One Woman, Two Facial Bars, Zero Apologies
Bhumi Patel didn’t grow up dreaming of owning a facial bar. She grew up watching her immigrant parents work long hours, pour everything into their children, and push through hard days with quiet determination. That’s what shaped her—more than any business book or branding course ever could.
Today, Bhumi runs two thriving FACE FOUNDRIÉ locations in Indianapolis and Westfield, Indiana. She’s not just a business owner—she’s a mother, a community builder, and a force behind one of the fastest-growing women minority owned businesses in the region.
But her success didn’t come wrapped in perfect timing.
In early 2024, Bhumi opened her first FACE FOUNDRIÉ location in Indianapolis while five months pregnant. Just four weeks after giving birth, she opened the second in Westfield. It wasn’t part of a grand plan or perfect timing—it was just how things lined up. And she made it work.
A Business Built on Values, Not Just Services
Bhumi’s background in healthcare, business, and real estate gave her the tools to lead. But it’s her lived experience that fuels her mission. As a South Asian woman, she’s well aware of the lack of representation in the beauty industry—and she’s here to change that.
At FACE FOUNDRIÉ, skincare isn’t treated like a luxury for the few. It’s accessible, tailored, and welcoming. Her team is trained to meet people where they are, with services designed to support real goals—not skin trends. From first-time facials to specialized treatments, every experience is about care, not pressure.
And her clients feel that. You’re not just another appointment in her books. You’re part of a space that was built to make you feel seen.
“Came to this location on the recommendation of a friend. The experience was fantastic. The staff was extremely professional and friendly… made me feel really at ease and comfortable.”
Where Skincare Meets Community—and Culture
Bhumi Patel isn’t building a beauty brand for appearances—she’s creating spaces where people feel like they can exhale.
Walk into her FACE FOUNDRIÉ locations in Indianapolis or Westfield and you’ll notice it immediately. The tone is calm but energized. The team is diverse and deeply trained, but they lead with warmth over polish. Clients aren’t treated like transactions—they’re remembered, greeted by name, and made to feel comfortable in their own skin, literally and figuratively.
It’s not just about the facials. It’s the partnerships with other women minority owned businesses. The pop-ups, the raffles, the collaborations that don’t feel performative. Bhumi isn’t checking boxes—she’s building something that reflects how she was raised and who she’s always wanted to be surrounded by.
In an industry where “self-care” often feels like code for exclusivity, Bhumi is making room. Room for new clients, new voices, and new ways of defining what confidence looks like.
Her spaces are intentional. Not intimidating. The kind of place where first-timers don’t feel like they’re behind—and regulars never feel like they have to perform.
That’s community care. And it shows up in every detail.
Representation Isn’t a Trend—It’s the Foundation
For Bhumi Patel, being a women minority owned business owner isn’t a title—it’s a responsibility. It shapes how she hires, how she leads, and who she creates space for.
She’s not building for approval. She’s building something her daughters can see themselves in. Leilani and Liliana are growing up watching their mom make bold choices, solve hard problems, and show up fully—messy days, strong days, all of it. That visibility is part of the legacy.
Inside FACE FOUNDRIÉ, that same energy carries through. The team reflects the community. The playlists do too. Conversations flow easily between languages, cultures, and comfort zones. No one has to explain their skin type. No one feels like they have to earn their place.
It’s not just about seeing yourself on the website. It’s about feeling at ease in the chair.
Looking Ahead
The growth hasn’t slowed—and neither has Bhumi’s vision. With two locations up and running, she’s thinking bigger: more partnerships, more mentorship, and more ways to bring real inclusivity into beauty and wellness.
But the focus stays the same: care, community, and building a brand that reflects real life, not filtered perfection.
She’s showing what it looks like when a women minority owned business leads with clarity, culture, and consistency. And she’s not waiting for permission.
Stop In, Stay Awhile
You don’t need to know what half the treatments mean. You don’t need a full skincare routine. Just come as you are.
Bhumi’s FACE FOUNDRIÉ locations in Indianapolis and Westfield are open for anyone looking for thoughtful care and a welcoming space. Whether it’s your first facial or your monthly ritual, you’ll be greeted with warmth—and leave with more than good skin.
You’ll leave knowing you were cared for.
Frequently Asked Questions From FACE FOUNDRIÉ
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Our team is deeply trained in results-driven skincare, but what really sets us apart is the atmosphere. We lead with warmth, not pressure. Every service is tailored to your skin, your lifestyle, and your comfort level. No gatekeeping, no judgment—just real care.
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Yes! Both Indiana locations are proudly owned and operated by Bhumi Patel, a South Asian entrepreneur, mom of two, and former healthcare and business professional. Her identity informs every part of the experience—from hiring to service culture to how we show up in the community.
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Absolutely. Inclusivity is a core value here. Our estheticians are trained in treating a wide range of skin concerns across all tones, textures, and ages. Whether you’re dealing with acne, hyperpigmentation, dryness, or just looking to maintain your glow—we’ve got you.
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Yes—and we love welcoming first-timers. Our team walks you through everything step by step, and we never upsell or overwhelm you. You’ll leave with a clearer understanding of your skin and a plan that actually feels doable.
